European Dynamics Partner Alliance’s Master VAR program

Master Var programThe European Dynamics Partner Alliance (EDPA) Affiliate program provides prominent chain of benefits to partners interested in their Dynamics business expansion through delivering comprehensive vertical and horizontal solutions for clients that are based on Microsoft Dynamics ERP and Microsoft Dynamics CRM platforms. Together with all that affiliates gain access to EDPA Cloud services. EDPA program is developed by Dynamics partners who knows this specific business and understands how to run this business making it effective and profitable.

Master VAR is a business model that enables organizations to grow and scale efficiently without losing entrepreneurial energy and ownership. EDPA Master VAR and Affiliate Strategy ensure:
Individual business ownership for entrepreneurs
Common international customer experience
Centralized operations and processes
Single shared and unified brand


EDPA Master VAR program has been developed to fight various business challenges that are faced by organizations. One of the most common issues is working capital constraint. EDPA program is built to reduced overhead costs and increase partner’s purchasing power. It can be challenging for partners to reach economies of scale in key activities, such as marketing or other sales promotion actions. Together with industry experts in the program has been included integrated marketing and sales action plan to achieve economies of scale by centralizing items that can be effectively scaled.

One of the challenging issues organizations face when trying to enter the new market is an absence of recognizable brand. To avoid the lack of broad brand awareness and consistent customer experience, EDPA gives leverage consistent branding, materials and processes, along with existing customer base and references.

EDPA is oriented to offer qualitative services to the end users and that requires experienced industry professionals.  It can be difficult and expensive for partners to maintain depth of skills for the solution, so this program is formed to pool resources across a broader cost base and leverage the Master VAR and Affiliate network for technical and sales resources.

This Master VAR program is built to secure every partner’s independency and retain entrepreneurial spirit and leadership while working towards a common goal within the EDPA Master VAR organization.

Benefit:Cross recourse sharing Read More

Benefit:Higher margins on licenses Read More

Benefit:Additional services and products Read More

Benefit:Sales and marketing support More